Page 27 - VGSoM Admission Brochure 2024-26

Prof. Srabanti Mukherjee
Ph.D. (IIEST, Shibpur) Marketing
Dr. Srabanti Mukherjee has special interest in Consumer Behaviour, Marketing
Research, Brand Management, Management of Services, Managing customer’s
expectations and marketing to the bottom of the pyramid. Prior to VGSoM, Prof.
Mukherjee has worked in premier management Institutes including IIM Indore and
IIEST Shibpur. Prof. Mukherjee has conducted and taught in several management
development programmes across industries. Prof. Mukherjee has authored a
book on Consumer Behaviour from Cengage Learning and published cases in
Ivey Publishing. Prof. Mukherjee has authored papers in many peer-reviewed
journals and presented papers in topmost conferences in Marketing domain.

Prof. Sujoy Bhattacharya
Ph.D. (IIITM, Gwalior) Business Analytics & Information System Finance &
Accounting
Prof. Sujoy Bhattacharya’s area of interest is Business Analytics. Prof. Bhattacharya
is proficient in R and Python software. Prof. Bhattacharya can handle complex
business analytics problems with varied applications.

Prof. Surojit Mookherjee
Ph.D. (IIT Kharagpur), Fellow (Institute of Engineers) Business Analytics &
Information System General Management
Prof. Mookherjee has 18 years of Business and IT consulting experience with
Global clients, working for Price Waterhouse Coopers and IBM India Ltd.
Worked on multiple projects, including Implementing SAP projects for large
clients, managing global IT programs for clients like Avaya, Nestle, Phillip Morris,
Medtronic, Lenovo etc., Sales and Solutions of large global outsourcing deals.
Prof. Surojit Mookherjee has 14 years of industrial and research experience
in extractive metallurgy and Powder metallurgy and has been the Head of
Operations for the production, maintenance, quality control and analysis of tungsten carbide-based metal
cutting and mining tools. He holds four years of teaching experience at Vinod Gupta School of Management,
IIT Kharagpur, as a Visiting Professor (full-time basis). He is currently teaching Business Communication, MIS,
Information System Strategy, Project Management, Foundations of Digital Business, and Program managing
AACSB accreditation project for VGSoM.

Prof. Sushil Punia
PhD (IIT Delhi), Operations Management and Business Analytics

Prof. Sushil Punia researches and teaches Operations Management and Business
Analytics at VGSoM, IIT Kharagpur. He holds a Ph.D. degree from IIT Delhi and
an M.Tech degree in Industrial Engineering and Management from IIT Kanpur.
His areas of expertise include operations and supply chain management,
forecasting and predictive analytics, and data-driven optimization. He designs
decision models and policy frameworks for efficient, effective, and equitable
services delivery in healthcare and urban logistics sectors. His research has been
published in highly reputed research journals like EJOR, IJPR, DSS, CAIE, and
others. He has received several awards and fellowships such as a postdoctoral
fellowship from the University of Cambridge (UK), the EURO award for best EJOR paper, the Springer Nature’s
Best Paper Award, the MoUD research fellowship, and Emerald Literati Award.

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